The WNBA and its players are at a pivotal crossroads as they renegotiate the league’s collective bargaining agreement (CBA), which is set to expire on October 31, 2025. The Women’s National Basketball Players Association (WNBPA), led by Executive Director Terri Carmichael Jackson, is advocating for significant changes that reflect the league’s growth and the players’ contributions.
A Look Back: The 2020 CBA
In 2020, the WNBA and WNBPA reached a groundbreaking eight-year CBA that brought substantial improvements to player compensation and working conditions. Key highlights included a 53% increase in total cash compensation, with top players earning over $500,000 annually, and the average salary exceeding six figures for the first time. The agreement also introduced enhanced travel accommodations, comprehensive maternity benefits, and a 50-50 revenue-sharing model contingent on revenue growth targets.
The Current Push: Players Opt Out
Despite the advancements of the 2020 CBA, the WNBPA opted out of the agreement in October 2024, effective after the 2025 season. This decision was driven by the desire to negotiate a new deal that better aligns with the league’s current status and future aspirations. The union’s priorities include increased salaries, a softened salary cap, expanded rosters, improved family planning services, and greater player involvement in media rights discussions.
Negotiation Dynamics: A Transformational Moment
Terri Jackson has emphasized the union’s commitment to achieving a “transformational” agreement, stating that players are prepared to negotiate “as long as it takes” to secure a fair deal . The WNBPA has submitted multiple proposals and aims to make substantial progress by the WNBA All-Star Game in July, with a finalized agreement targeted by October 31.
Commissioner Cathy Engelbert acknowledges the need for a sustainable agreement that promotes long-term growth. She has highlighted the league’s recent investments, such as over $20 million allocated for charter flights, as evidence of the WNBA’s commitment to player welfare.
The Broader Context: Rising Visibility and Expectations
The WNBA has experienced significant growth in recent years, with increased viewership and media attention. This surge in popularity has amplified calls for better compensation and working conditions. Notably, players like Caitlin Clark and Angel Reese have brought further attention to the league’s disparities compared to the NBA, advocating for higher salaries and improved benefits.
The emergence of alternative opportunities, such as the Unrivaled 3-on-3 league founded by WNBA stars, underscores the players’ desire for better financial prospects. In this league, players reportedly earn average salaries exceeding $220,000, highlighting the wage gap within the WNBA.
Looking Ahead: The Path to a New Agreement
As negotiations continue, the WNBPA remains steadfast in its pursuit of an agreement that reflects the players’ value and the league’s evolution. The union’s proactive approach and willingness to consider a work stoppage if necessary signal the seriousness of their demands. With both sides expressing a desire for a fair and sustainable deal, the coming months will be critical in shaping the future of the WNBA and its athletes.
The outcome of these negotiations will not only impact current players but also set a precedent for future generations, reinforcing the WNBA’s commitment to equity and excellence in women’s professional sports.